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There seems to be a lot of confusion with social media tools, so many of them out there, and using LinkedIn as a business tool.

The lack of understanding what LinkedIn is all about vs. how to post through social media and create awareness and interest.

LinkedIn members are interested in issues and solutions that aid their business needs.  Social media can cross all areas of life.  When posting through LinkedIn, anything related to your personal, social or family interests/needs is unacceptable and can be risky to post or email to your list.

How would you suggest one to promote something that relates to businesses as well as personal through LinkedIn?

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