How to Become a Product Reviewer

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How to Become a Product Reviewer

Tips, tricks and general advice on how to get in on PR/giveaways for your blog

Website: http://www.ozoneexpertsblog.com
Members: 615
Latest Activity: Nov 7

Discussion Forum

How To: Product Review-Tips

Started by Monique. Last reply by Barbara Mehmel Jun 8, 2011. 6 Replies

Media Kit Template

Started by Monique. Last reply by Burundanguitas Apr 7, 2011. 6 Replies

Product Reviewing: How to get started

Started by Monique. Last reply by Kimberly Odom Oct 13, 2011. 15 Replies

Comment Wall

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Comment by Cake Mom on February 4, 2010 at 5:43pm
I can't even get my page rank to show up at all. It says n/a. I am frustrated and not sure what to do.
Comment by Cheri Elmore on February 4, 2010 at 5:42pm
Nice examples Ladies! I feel good because it looks like I am on the right track with what I have put together. Now, I am just trying to come up with appropriate wording for a Media Kit page as well. Enough Info for them to decide if they find me valuable but no so much info to scare them off. LOL & Not too long on words. I will get it I am sure. I don't want my ph # listed on my site though. I used to have a 1-800 # and no longer have that so it is my cell or home # only now... I am thinking of an e-mail ONLY for companies, small businesses- Good??
Comment by Katie on February 4, 2010 at 3:59pm
How do you get your page rank up? Do you just add the page rank gadget and hope it comes off 0? Or, do you have to do something special ? I realize page rank is traffic, but if you have some traffic and a 0 page rank - I'm just trying to get it straight.
Comment by Heather MarineCorpsNomads on February 4, 2010 at 1:28pm
Thank you both for sharing what your letters/emails look like. I've only sent out a couple of emails, but based upon your emails, I think I need to make mine a little more brief. lol!
Comment by Richele on February 4, 2010 at 9:23am
Good point, Ellen about finding a niche. I'm all over the place and looking to narrow the scope. I think mom and kids items may be too vast. I write for Curriculum Choice so I only do curriculum there...I get a good response from companies because they know their target audience it being reached. So, I'm looking to narrow my field as well...just haven't figured out the direction I want to go in.
Comment by Ellen C on February 4, 2010 at 5:15am
Mines a little different. Basically something like this:

Hi - My name is Ellen and I'm a blogger. My blog is Confessions of an Overworked Mom. You can see my blog by clicking the link below my sign line. One of my blog focusses is natural and organic living and I found your company while searching for organic XXXXXXX. I know my readers would be interested in learning more about your product.

Now I put my stats.

If you think we'd be a good fit, I'd love to hear from you!

I don't review just anything and that's important to some companies. Sometimes they really like a niche blog versus a blog that will review any product they receive. So if you focus on certain things like gardening or fashion or whatever, let them know that.

Ellen
http://confessionsofanover-workedmom.blogspot.com
Comment by Richele on February 4, 2010 at 12:14am
OH...I give my first and last name..under my name I put my email address, mailing address and blog names.
Comment by Richele on February 4, 2010 at 12:13am
If you are contacting a large company you need to seek out the Marketing or PR department or click on a link that says Press or Media. If it's a small company or a mom owned business...there would be a contact form or email address or just a link that says "contact us".

My letter is about 5 sentences. Basically it's this:

I am contacting you because I would love to conduct a review of your product for my blog, Mean Mama Reviews.

(maybe here you mention stats or when your blog started, number of followers, etc. but not to wordy)

I am willing to host a giveaway, however, giveaways are not required for a review.

For more details please contact me at . I look forward to hearing from you soon! Thank you for your time.

Best,

Richele




I link my blog to the email.

Hope that helps. That's pretty basic, but I figure they are either interested or they are not. It is important to add in things like followers and if you use Twitter or Facebook..but be brief. They most likely get tons of requests and all they want to know is that you can reach their target audience..at least significantly. Let's be real, even if you reach 100 people through word of mouth that is worth the free product. Blog reviews are cheap advertising for them..so you are offering them a service not begging for a free product or something to blog about. You can even say "word of mouth is the most prized form of advertising and personal blogs that reach your target audience will accomplish that" or something like that.

:)
Comment by Rachel Cadaret-Akers on February 3, 2010 at 11:29pm
If I contact a company I look for a PR or Marketing persons email address and use that. So for Clorox, look for one of those.
I also always include a link to my blog, they are going to want to see what you are talking about. Offer an explanation on your blog, what you focus on, etc. I also give them a few stats. I tell them number of followers, that I use Twitter and have a Facebook Fan page. I also give them unique clicks for the month. As well as subscribers. I understand that this could hurt me being that I am a new blog, but I want to be up front with them.
So far, I have only gotten one no. And even that was very nice and she asked that I check back with her in a couple months as they are not doing any giveaways for anyone right now.
Like you said, worse they can say is no.
Comment by Tiffany Derr on February 3, 2010 at 11:18pm
Richele, or anyone for that matter, what do you normally include when contacting a company. I've thought of doing this but am nervous of a response. I know the worse they can say is no and it's not like it's to my face or anything! Do you include your blog link? Come right out and ask if you could do a product review or "beat around the bush" as I suppose you could say. Let's say I contact Clorox, would I go to the website and go to Contact Customer Service or how to you obtain an email?

Sorry for all the questions, I just want to be sure! Thanks in advance!
 

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