Sometimes I ask my friends what they wanted to be when they grew up. The answers are always beautiful, and I think that if we all followed our dreams, the world would be filled with more fire fighters, ballerinas and a variety of amazing circus acts (but thankfully, no clowns).…Continue
Added by Lauren Markman on September 15, 2015 at 6:29am — No Comments
We all want a big-splash launch - no matter what the offering. Who wouldn't want mountains of accolades and recognition for a job well done?
In the period leading up to your big day, the best advice I can give consists of one very important word - plan.
Planning is critical to a successful launch, so make a list of everything you can possibly do to make your event as grand as possible. Here are a few suggestions to consider:
Added by Kristen Luciani on September 14, 2015 at 9:18am — No Comments
Okay... I've been waiting for this for soooooo long and I just had to do a giveaway to celebrate the great news!!!
Drum roll, please...
I give you... the cover for "Nothing Ventured!" Book Two of The Venture Series will be available in early Fall! For more news and fun giveaways leading up to the launch, join my Facebook fan club, …Continue
Added by Kristen Luciani on July 22, 2015 at 10:24pm — No Comments
If you want to increase employee morale, you better dig deep because money doesn't only talk, it SCREAMS.
Let's face it. People perform their daily jobs because of what you pay them in salary. It's why they work 9-5 but it may not light a fire under them to work 5-9.
Now imagine what they would do if you augmented that salary and rewarded them for their involvement and contribution to the company's successes...say at bonus time??
A startup translated as…Continue
Added by Kristen Luciani on February 23, 2015 at 12:43pm — No Comments
It's giveaway time!!!! How would you like a chance to win a $50 Amazon gift card and your choice of one of my fab SWAG items????
Soooo easy to enter...just like my Facebook fan page, follow the Twitter accounts listed, and/or tweet a message about Unlikely Venture!
It's already pre-populated so you don't even have to make one up!!!! =)…Continue
Added by Kristen Luciani on February 19, 2015 at 7:00am — No Comments
I'm giggling because I'm mildly obsessed with Mr. Wonderful these days. Anyone who's read my blog recently can attest to that.
Could it be because he kinda reminds me of Paul Emerson, ruthless and calculating CEO of Blue Coat Capital?
Check out my novel Unlikely Venture if you're…Continue
Added by Kristen Luciani on February 17, 2015 at 4:30pm — No Comments
Added by Kristen Luciani on February 13, 2015 at 8:21pm — No Comments
I'm a big "Shark Tank" fan. Love the way they refer to themselves as a venture capital firm on steroids. Well, maybe only Mr. Wonderful made that reference...in one episode. But it stuck with me...because it's kind of true. =)
I love ALL the sharks. I think they each bring their own unique elements to the show and I've purchased more than a few products while the entrepreneurs are busy…Continue
So you're sitting in front of your laptop a couple of months post-launch scratching your head, thinking "What the heck should I do NOW?"
Added by Kristen Luciani on January 28, 2015 at 9:27pm — No Comments
As a small business owner I was always challenged with finding new ways of reaching fellow handbag junkies who would buy my designs. In retrospect, I tried to boil the ocean and I didn't reach my target at the right level. The primary goal was always to move units and recoup costs so I'd have funds to pump back into the business. At the end of the day, a lot of one-and-done customers didn't do much to sustain my rapidly shrinking market share.
After some research, I determined my…Continue
Added by Kristen Luciani on January 24, 2015 at 9:45am — No Comments
Argh. Sooo challenging...and so permanent. It needs to be just right.
Identifying your "brand" is kind of like going to college, where the goal is trying to figure out what you want to do with the rest of your life. But at eighteen, who really knows THAT?
You have to pick a major but what are the odds that in a few years you'll even be interested in pursuing a career in the field? Your scope of interests expands, you identify and refine your skill sets, you…Continue
Added by Kristen Luciani on September 17, 2014 at 10:28pm — No Comments
Added by Marina DelVecchio on June 24, 2010 at 9:31am — No Comments
Added by Angela on February 12, 2010 at 11:21am — No Comments