Let’s face it - the unknown is daunting. Even extensive planning can't always prepare you for challenges you may face in your entrepreneurial endeavors – whether you’re a startup CEO, a handbag designer or an aspiring indie author. Sometimes you just need to trust in yourself and be confident in your abilities. Obstacles may seem insurmountable at first glance but if you are dedicated to your efforts and you do the proper research, you WILL work through them.
You can’t crush true…Continue
Added by Kristen Luciani on September 23, 2015 at 9:47am — No Comments
My workspace is pretty standard, very practical, but kind of boring if I'm being honest. Lots of desk space, tons of papers covering said space, cabinets, laptops, ever-present mug of coffee. I try to keep it organized but it's not easy when ideas are constantly flowing out of my head and onto Post-Its. My name is Kristen and I'm a Post-It addict. Whenever I get a thought, I jot it down and stick it...well, wherever I can find space, which is a commodity.…Continue
Added by Kristen Luciani on September 18, 2015 at 9:38am — No Comments
It's LAUNCH day!!!!!! Let's CELEBRATE!!!! How about a giveaway, in honor of our delicious hero, Chris Camden?????
Here's to Chris, the Adonis and certifiable charmer with more lines than a supermarket before a snowstorm. With a panty-melting smile, ridiculous body that oozes pheromones, and a hot car, he'll have your knees weak within minutes. I promise. <3…Continue
Added by Kristen Luciani on September 15, 2015 at 8:30am — No Comments
We all want a big-splash launch - no matter what the offering. Who wouldn't want mountains of accolades and recognition for a job well done?
In the period leading up to your big day, the best advice I can give consists of one very important word - plan.
Planning is critical to a successful launch, so make a list of everything you can possibly do to make your event as grand as possible. Here are a few suggestions to consider:
Added by Kristen Luciani on September 14, 2015 at 9:18am — No Comments
It's almost here! Release day for "Nothing Ventured!" I'm excited beyond words (which is kind of odd for an author) and thrilled for the launch day events to kick off!
We'll be running giveaways with awesome prizes, so be sure to check them out! I'll post all the details here!
Nothing Ventured, Book Two in The Venture Series
After suffering a devastating loss that forever changed her life, eluding love is Mia Bradshaw’s primary objective…. until…Continue
Added by Kristen Luciani on September 11, 2015 at 1:35pm — No Comments
One of the challenges startups often face is finding time to establish a robust online presence that fully represents their business, value proposition and scope of services. Understandably, preliminary efforts are concentrated more on the service offerings themselves but even if a company offers products and services that are in high demand, if nobody can find the company, it won't be able to make a sale.
I recently connected with the owner of …Continue
Added by Kristen Luciani on August 28, 2015 at 11:28am — No Comments
Self-published authors have a pretty steep learning curve if they want to joint the ranks of the bestsellers. And I'm not talking about the Amazon bestsellers, I'm talking about the New York Times and USA Today bestsellers. Not an easy feat. It also doesn't happen for everyone. Authors can bust their tails for years and years, writing book after book and never make…Continue
Added by Kristen Luciani on July 29, 2015 at 8:36pm — No Comments
I am an entrepreneur, not by choice originally, but an entrepreneur nonetheless. About two years ago, I found myself pregnant with baby #2, unemployed and raising a toddler. Our little angels cost money to raise, and we needed two incomes to keep life running as smoothly as we possibly…Continue
Added by Denise LaRosa on July 8, 2015 at 1:00pm — No Comments
I love Quora. It's a really cool knowledge-sharing site. You register and build up your profile with topics of interest. Then you can apply your own experience and answer users' questions about said topics. As you build up your credibility on the site, people then come to you to answer their questions.
I've gotten some cool questions but just answered this one today and thought I'd share. =)
What Kind Of A Mindset Should An Entrepreneur…Continue
A multitude of potential pitfalls can negatively impact entrepreneurs as they eagerly try to build their fledgling companies…and basically crush their spirit if allowed. In my experiences, there are four reasons that stand out the most:
Added by Kristen Luciani on May 20, 2015 at 8:49pm — No Comments
Bill Rancic has certainly come a long way from his win on The Apprentice. He was just featured on The Rhode Show to talk about a new campaign he is running with Intuit Quick Books to celebrate the success of small businesses in America, which have accounted for two-third of new jobs created in the United States in the past decade. They’d run a similar campaign a few years back and it was so wildly successful, they’re going to…Continue
Added by Kristen Luciani on May 18, 2015 at 9:10pm — No Comments
Hubby is a crazy fast reader. He can blow through one of my 250-page manuscripts in an hour...less than the amount of time it takes me to drive to the nail salon, get a mani and drive home.
He recently read Becoming Steve Jobs by Brent Schlender and Rick Tetzeli...in about two hours. 435 pages, by the way. What the WHAT?????…
Added by Kristen Luciani on April 24, 2015 at 2:12pm — No Comments
I love spinning tales of romance in the Silicon Valley setting. I'm told I seriously over-glamorize the lifestyles of my heroes and heroines but whatever. I write FICTION so isn't that kind of a requirement? I mean, I have to keep things interesting. right? <wink, wink="">
As an entrepreneur, I am fascinated with goings-on in the Valley. There's such an aura over Sand Hill Road; it's just bubbling over with innovation, creativity and energy. Being part of that atmosphere,…Continue
Added by Kristen Luciani on March 27, 2015 at 9:57am — No Comments
You're a startup entrepreneur. By nature, that makes you an idea generator. It also probably means you're operating on a shoestring budget.
So you have to wear multiple hats - innovator, marketer, developer, designer - and figure out how to get your offerings to market in an expedient and cost-efficient way. Not an easy task...but you've got the tools in your arsenal. =)
For those of you without huge marketing and advertising budgets, it's frustrating to get your voice heard. I…Continue
Added by Kristen Luciani on March 20, 2015 at 2:08pm — No Comments
Aspiring entrepreneurs can learn so much from crowdfunding success stories. Taking advantage of websites like Kickstarter puts your brilliance on virtual display for a whole host of future customers. But if you want to command major bucks for your company, carefully consider the forthcoming pieces of advice. Incorporating them into your pitch will make your idea that much more investment-worthy and ultimately help you meet your fundraising…Continue
Added by Kristen Luciani on March 18, 2015 at 10:12pm — No Comments
I'm currently obsessed with Taylor Swift's newest hit, Style. I admit I wasn't always a fan but over the past months, I've changed my tune, no pun intended. Her music is peppy and catchy but what really impresses me is the way she's been able to transform her brand into a vocal empire.…
Added by Kristen Luciani on March 11, 2015 at 3:32pm — No Comments
Happy Friday everyone!
Here's a question to all you self-proclaimed entrepreneurs out there - How long does it take you to get back on the proverbial horse once you've been bucked??
Check out this great little clip from Barbara Corcoran on the secret to handling rejection.
It's not about how many times you fall, it's about how quickly you get back up that counts. And by "get up quickly," I mean, how enthusiastic are you to potentially fall again? Are you excited to move…Continue
Added by Kristen Luciani on March 6, 2015 at 4:56pm — No Comments
Back in December, I wrote a post about product offerings from some super-cool female-run startups. Hubby took note of my list and proceeded to get me some of them for Christmas.
I'm happy to report that one is being crafted as I type.
Meet Ringly, the cocktail ring that will keep you connected with an app. You can keep your phone tucked safely away in your handbag without worry that you'll miss an important meeting, update or…Continue
If you want to increase employee morale, you better dig deep because money doesn't only talk, it SCREAMS.
Let's face it. People perform their daily jobs because of what you pay them in salary. It's why they work 9-5 but it may not light a fire under them to work 5-9.
Now imagine what they would do if you augmented that salary and rewarded them for their involvement and contribution to the company's successes...say at bonus time??
A startup translated as…Continue
Added by Kristen Luciani on February 23, 2015 at 12:43pm — No Comments
It's giveaway time!!!! How would you like a chance to win a $50 Amazon gift card and your choice of one of my fab SWAG items????
Soooo easy to enter...just like my Facebook fan page, follow the Twitter accounts listed, and/or tweet a message about Unlikely Venture!
It's already pre-populated so you don't even have to make one up!!!! =)…Continue
Added by Kristen Luciani on February 19, 2015 at 7:00am — No Comments