As previously mentioned, I am not a Facebook user. (And, for the record, I have no problem with people who are avid Facebook users as long as they understand the site's policies.) I know how the site works as I used to have to monitor my company's account. When I did the monitoring, I had lots of internal conversations about data tracking with my bosses. So, I was very intrigued to read how well Facebook knows who you are with just your…Continue
Added by Lauren Markman on January 19, 2015 at 6:21am — No Comments
Okay, so who besides me is sick of getting older???
Getting older means LOOKING older. And even if we can't remedy all the physical ills of aging, there are products that can make us feel more comfortable about our appearances.
I'm always on the hunt for the non-invasive miracle. I've tried SO many products - tools, scrubs, caviar...all with mediocre results. No fillers or surgery to speak of - not really a fan of scalpels or pumping my face full of toxins. But I…Continue
Added by Kristen Luciani on January 5, 2015 at 8:27am — No Comments
This is such a fun post because it combines several components I’m very passionate about….FASHION, TECHNOLOGY, SHOPPING and ENTREPRENEURSHIP!
Women 2.0 put a list together of 21 gift ideas born of female-owned startups. This is right up the Idea Mama’s alley!!!!!
There were several that really…Continue
Added by Kristen Luciani on December 12, 2014 at 4:09pm — No Comments
I love what I do. I'm a Social Media Mom who has a chance to inspire others online through writing, videos, etc. but I also am a mom. I'm thankful that have the flexibility to be able to watch my kids grow. However, there are times when the business world and the family world collide. Here I am left wondering if I'm giving enough to each. That's where time management of my time working at home becomes so important. That way I am able to give dedicated time to my work but I'm also not missing…Continue
Added by Krystal Chiarolla on December 5, 2014 at 12:28am — No Comments
I'm not a Facebook guru, by any stretch.
My fan page confuses the heck out of me, specifically why some posts get minimal reach whereas others get tremendous engagement...we're talking mind-blowing numbers. From little old me. =)
I still have yet to figure out how these posts are evaluated by the elusive Facebook algorithms but here is what I suspect...they pick up on certain words and if there is anything remotely related to a contest or giveaway or solicitation of business,…Continue
Added by Kristen Luciani on November 26, 2014 at 9:09am — No Comments
I have a confession to make: I really can't watch the movie Planes again. Or Cars. I've seen those movies way too many times. And, seeing as how I didn't really enjoy them the first time, each subsequent viewing has torn away a piece of my sanity.
But they are my son's favorite movies. And…
Added by Lauren Markman on November 24, 2014 at 6:30am — No Comments
People want to buy but they don’t WANT TO BE SOLD!
I love that quote. It’s so true. How many times do you go into a store, greeted by eager-beaver salespeople asking if they can help you find something to buy?
I could never be in sales…
But alas, I AM.
I’m an indie author. Not only do I write, but I also market and SELL.
Like with most businesses, the market is pretty much saturated with books. You name it, there’s a genre out there. And about a trillion…Continue
Added by Kristen Luciani on November 21, 2014 at 2:05pm — No Comments
Okay, so about a week ago I wrote a post about email marketing techniques. Remember...I said I wanted to figure out a way to get people to actually open my newsletter? On my big BOOK LAUNCH DAY???
Well, here are the results of my efforts. Out of 229 recipients, 45.4% opened the email. That is a ROCKING number, folks!!!! The industry average, according to Mail Chimp, is 16.9%.
This is what I learned.
A sexy title with the…Continue
As mentioned before, my Mother is really good with technology. She blogs, she texts and she FaceTimes with her grandchildren. It turns out that this is really good - not just that she is adept at embracing new things, but it's good for my relationship with…Continue
Added by Lauren Markman on October 27, 2014 at 6:38am — No Comments
There's an app now to help you talk to people...you know, on your phone.
But, I'm not being fair, so let's start again.
I use my phone to call people, text funny pictures of my…
Added by Lauren Markman on October 6, 2014 at 5:31am — No Comments
Argh. Sooo challenging...and so permanent. It needs to be just right.
Identifying your "brand" is kind of like going to college, where the goal is trying to figure out what you want to do with the rest of your life. But at eighteen, who really knows THAT?
You have to pick a major but what are the odds that in a few years you'll even be interested in pursuing a career in the field? Your scope of interests expands, you identify and refine your skill sets, you…Continue
Added by Kristen Luciani on September 17, 2014 at 10:28pm — No Comments
Added by Jennifer Weedon Palazzo on August 28, 2014 at 3:19pm — No Comments
On Fridays I let my son take his LeapPad to school with him so that he can play it in the afternoons. This is the compromise I've come up with as the school shows movies on Friday afternoons. I normally would not have a problem with movie time, except that the school often shows movies that are PG and not appropriate for my son to watch.…
Added by Lauren Markman on July 21, 2014 at 6:56am — No Comments
As a parent, I admit to having a certain amount of nostalgia for my childhood. I would like to think this is because I had a wonderful childhood (thanks, Mom!), but I also know that it is because familiarity breeds comfort.
Of course, my husband and I are selective about what we pass down to our son:…
Added by Lauren Markman on July 7, 2014 at 6:43am — No Comments
Last week, I was wondering how old my son will be when he gets his first smartphone. My husband and I still haven't decided the right age, but agree that it will be when he has reached the right balance of personal responsibility and social need. (We want him to understand the consequences of having the device, but don't want him to be the only…Continue
Added by Lauren Markman on June 30, 2014 at 6:31am — No Comments
Take a moment and recall the sex talk you had (or didn't have) with your parents. I got mine from my Mother after an episode of the Wonder Years in which the main character gets the sex talk from his father. (Belated: Thanks, Mom!)…Continue
Added by Lauren Markman on June 9, 2014 at 6:39am — No Comments
There is a history podcast that I listen to (mostly in my car). In addition to telling me little-known stories about famous rulers, the podcast also spins tales about lesser-known figures. Sometimes the details that are included astound me - what people ate, how they spent their free time and even the exact reasons for their deaths.…Continue
Children are embarrassing; it's in their nature. I believe that many adults are often jealous of children's social "pass" in getting to say whatever is on their minds at any time: "That woman is fat!" or "I can see your underwear and it's blue!" or "The food you cook tastes like poopy!" are all things that can be yelled by children at the decibel level of a jackhammer with little immediate repercussions beyond a parent saying, "please use…Continue
Added by Lauren Markman on April 28, 2014 at 6:33am — No Comments
Last week, I came across the term media diet and decided to track my own use of media throughout a typical week. I was especially interested in seeing how much I used media (specifically, my smartphone, the computer and TV) in front of my impressionable son.…
Added by Lauren Markman on April 7, 2014 at 6:47am — No Comments