ADVERTISEMENT

10 Ways Blogging Will Benefit Your Marketing Program

If you have been thinking about starting a company blog as part of your current marketing efforts, you might question the benefits of blogging in return for doing it. To help answer your questions, read the following ten ways that blogging can benefit your business and online marketing strategy.

1. Low-cost Marketing. Blogging has a minimal cost, namely, your time to write each blog entry and the monthly cost of a website or blog host.

2.  Company Visibility. A daily or weekly blog will increase your company’s visibility. With time and consistent blog posts, your readers will recognize your company name and logo.

3.  Product and Service Exposure. By blogging about your company’s products, services and latest business developments, interested readers will associate your products and services and their quality with your company.

4.  Maintaining Networks of People. Networks of customers and employees are easy to maintain with a blog. A blog entry reaches potentially thousands of people the minute you post an entry online.

5.  Client Interaction. Blogging allows readers to see the personal side of the company you represent online. By asking for comments and feedback on blog entries, you invite direct interaction with your customer base.

6.  Reputation Building. By blogging on the business topic you are passionate about you will build your online reputation as an expert or authority in your industry.

7.  Business Credibility. Blogging in a straightforward and personal voice with a consistent and targeted message will build credibility for your company and its name.

8.  Free SEO. Blogging generates fresh and SEO-rich content. Search engines love the fresh content that comes with blogs.

9.  Better Writing Skills. When you write consistently for a blog, your writing skills will continuously improve.

10.  Better Research Skills. Blogging strengthens your research skills. Good research is part of a credible and interesting blog.

Why not start a blog right now? The more time you think about it the more time it will take to see the benefits of blogging.

Views: 21

Comment

You need to be a member of Mom Bloggers Club to add comments!

Join Mom Bloggers Club

Our newest members. Join us + 23,000 fellow mom bloggers

ADVERTISEMENT

MBC CUTIES

Our current cutie was uploaded by Stephanie WentworthUpload a photo of your cutie. They may be featured here. See all of the cuties.

Our Latest Food, Travel & Lifestyle Posts

Has Blogging Become One Big Chore?

Have you ever looked at your blog’s dashboard and whimpered to yourself, “Oh, I just cannot in any way, shape, or form write a blog post today?”

We have all been there, right? Or, is it just me?

After eight years of blogging I have whimpered that more times than I…

How to Get Your Kids to the Dentist Without Tears, Tantrums or Throwing

Growing up, you might remember a time in your life when the only thing scarier than the boogeyman was your dentist. Over the years, you grew to appreciate your dentist and his or her service to your dental health, however, it did take you some time to grow into that mentality. Give your kids a…

ADVERTISE

© 2016   Created by Mom Bloggers Club.   Powered by

Badges  |  Report an Issue  |  Terms of Service