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5 Common Fundraising Mistakes that Might Be Hurting Your Organization

Fundraising is hard work, done with the best intentions in mind. While you might get caught up in the spirit of “doing good,” you could be doing it wrong. Whether it’s a communication failure or a lack of foresight, here are five mistakes you’ll want to avoid when…

Life Changes I Wish I’d Made Sooner

By the time I turned 25, I was sure my life was a single-lane highway.

A single-lane highway with no exits. As far as I was concerned, I was headed in the same direction, with no…

3 Easy Ways to Share Nature With Your Kids This Summer

There’s something about the summer that brings out the fun in kids. Long summer days without any thought of school foster the type of carefree living children relish every year. The only bad thing about the summer is it can go by really fast. As parents, it is important to…

How to Make a PEEPS®-tastic Easter basket

Making Easter baskets for your kids can be a bit stressful, but PEEPS has made it easy for busy parents. With just a few tips and tricks, making a PEEPS®-tastic Easter basket doesn't have to be stressful or overwhelming.

  • Make Traditions: 
    Holidays are a time to gather and celebrate with family while creating memories. Pass down an Easter tradition to children by placing classic items in Easter baskets that can be repeated each year. Try including a few delicious staple candies that perhaps were childhood favorites, like the new PEEPS®Rainbow Chick Party Pack, a supersized box of iconic marshmallow Chicks in colorful packages of yellow, pink, blue, lavender, green and orange. Easter morning attire should include PEEPS® Chick Socks and PEEPS® slippers for sure! 
  • Add Customization: 
    Though there is no exact formula for making the perfect Easter basket, Just Born Retail Group has items for every PEEPSONALITY®. Whether creating a basket for a child, teenager or adult – it's important to add a personal touch. More than half of people (62 percent) agree that it is essential to include toys in Easter baskets[*]. Personalize Easter baskets by giving something unique, like a PEEPS® Beach Ball for a young athlete, a MIKE AND IKE® Earbuds for a music lover or a new PEEPS® Springy Chick Headband for the fashionista in your life. 
  • Use Color: 
    It's no coincidence that 82 percent of people insist color variety is a must for creating the ideal basket [*]. Including a few traditional PEEPS® and MIKE AND IKE® filled Easter eggs can be just the thing to create a fun and eye-catching basket. Don't forget that what goes inside those eggs is just as important and can provide an opportunity for additional surprises. For chocolate fans try PEEPS® PEEPSTERS®, delightful bite-size pieces of milk or dark chocolate combined with marshmallow flavored crème. The perfect addition to any Easter basket, the MIKE AND IKE® Easter Bunny comes with the limited edition MIKE AND IKE® Easter Treats, which are dressed in festive pastel colors. For those that love to find colorful beans inside their eggs, fruity-chewy MIKE AND IKE® Assorted Fruits Jelly Beans and MIKE AND IKE®TANGY TWISTER® Jelly Beans, and or spicy HOT TAMALES® Fierce Cinnamon Jelly Beans will satisfy any egg hunt seeker. 
  • Organization: 
    Presentation is everything when it comes to getting that professional look. Start by filling the bottom of the basket with green 'grass-like' crinkle paper. When placing all of the treats within the basket, start with the biggest item in the center to create that "wow" factor. The 16-inch Shaggy Plush PEEPS® Bunnies would be a great focal point for any basket. Next, build around the central item proportionally by height. Place the biggest candy packages in the back and then include the smaller items such as plastic eggs filled with MIKE AND IKE® and HOT TAMALES® Lollipops front and center.

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