As a new generation of influencers crop up on the net and veteran bloggers continue to idealize the way for interacting with brands and getting paid, companies the world over are vying for the attention of both. Some are wooing bloggers with the prospect of lucrative affiliate deals while others pile influencers with products for reviews, added with a monetary benefit. Some companies are flying influencers around the world for once-in-a-lifetime paid junkets or simply paying them for banner advertising hoping for sizable click through rates.
What is true across the Web regardless of how companies work with bloggers is getting across authentically to consumers has now become harder than ever. Influencer payouts are flatlining due to the expansion of the blogging space since it exploded roughly ten years ago forcing both companies and online influencers to find new ways to partner with each other to make money all around while working to grab the attention of readers who ultimately buy the products. Influencers are looking for innovative ways to monetize and companies are looking for specific ways that they can advertise on reputable, respected media companies and blogs.
As bloggers, it is important to maintain a balance between remaining authentic, real and not turning off those who read your blog on a regular basis with too much sponsored or advertorial content. But, for you, it is also important to earn a full-time or even part-time living from your online work. How can you strike that balance on your blog?
What we have found by working with bloggers over the years is that writing and running a business can be a daunting task. If you could write and then let a company help you earn money based on your great content, that is by far the optimal situation. We’re working with Media.net to tell you about an easy way to monetize your blog by partnering with them.
Media.net’s smart contextual ads can match its vast advertising pool to the content you write. Do you write about your family? Media.net will show family-friendly advertising. Do you blog about travel? Media.net will show advertising about vacation spots around the world to airline deals to hotel savings. You get the picture.
It doesn’t end there, these ads don’t feel like ads - they blend in with your website design by matching its look and feel. Media.net enhances your content while allowing you to concentrate on writing authentically and increasing your monthly readers.
We all know how the Web works, whether we like it or not. If you don’t have enough readers, how are you going to make money? Striking that artful balance can be a challenge, but companies such as Media.net make it simple. With the simple implementation of a single ad code, you can include marketplace listings, banner advertising, and in-content ads. Moreover, these ads are highly targeted, filtered on the basis of the search words which got the user to your blog. This means that you have options and your readers won’t feel bombarded by advertising that might turn them off.
As most readers now read blogs on their mobile devices, it’s important to know that Media.net optimizes all of its advertising for mobile readers too so you don’t miss out on them. With them, you can capitalize on every mobile reader coming your way. Powering the Yahoo! Bing network of advertisers, Media.net promises to maximize your revenue with minimal effort on your part.
We’ve saved the best for the last. Media.net goes the extra mile for every blogger who works with them by providing you with a dedicated account manager who proactively suggests the advertising solutions best suited for your blog.
These Account Managers are Ad specialists who will guide you through the entire process of driving revenue through your blog while keeping your user experience intact. For every one of our readers who get overwhelmed with the complexity of content monetization, having an Account Manager can be an incredible help. Nothing can be better for mom bloggers who count on clicks to earn extra money or to even pay mortgage payments.
We suggest you give Media.net a try and we’ve even secured a special deal for this purpose.
The members of the Mom Bloggers Club will be entitled to receive an extra $100 with their first payout from Media.net!
Sign up here to become a publishing partner with Media.net.