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San Francisco is home to some of the world’s most beautiful faces – Jamie Chung, Leslie Mann, Alicia Silverstone – the list goes on and on.  So, it comes to no surprise that the Bay has a treasure-trove of beauty products that promise to deliver that much coveted secret to eternal youth. So if you’re looking to upgrade your skincare collection, you may want to check out these homegrown brands.

Earth Tu Face

This all-natural skincare line was founded by two herbalists who wanted to come up with truly organic products that are free of toxins and safe for the environment. The company has been around for almost a decade and has grown so popular, so much so that it has even caught the eye of some A-listers. One of their products, the Earth Tu Face Hydrate + Repair Balm, was handpicked by fashion magazine, Vogue, to be part of their 125th anniversary and is also said to be one of Drew Barrymore’s Holy Grail products.

Vintner’s Daughter

While the benefits of plant oils have been known for years, face oils have only recently made its way at the front and center of the beauty industry. Now considered as a game changer in anyone’s usual skincare regimen, a lot of brands have been jumping on the bandwagon. But Vintner’s Daughter has been in on this secret for more than five years. The idea for the brand began in 2012 when its founder, April Gargiulo, wanted to create a truly effective skincare product that would cater to her many skin problems. After two years of hard work, the Active Botanical Serum was born. Today, it’s one of the most popular face oils available in the market and even has famous celebrities like Gwyneth Paltrow, as its clientele.  

Juice Beauty

Gone are the days when juices were made purely for drinking, these days you can slather them on too.  The brainchild of Karen Behnke, Juice Beauty began when she had her first child at the age of 40.  As she became more conscious of what she put on her body, Karen also made it a mission to revolutionize the beauty industry by introducing a skincare line made of purely organic ingredients.  She built the company from the ground up in 2005 and after years of extensive research, her first successful product, the GREEN APPLE® Peel was created. The company skyrocketed to fame and was often praised in top magazines like InStyle, Elle, Allure and so on. Today, Juice Beauty also has a makeup range perfect for those who want nothing but the best of their skin.

Innersense

There’s a reason hair is called the body’s crowning glory, after all, anyone who’s had a bad hair day knows full well the importance of having healthy locks.  And one company that has poured its heart and soul into making sure they come up with the best product for your mane is Innersense. Founded by husband and wife, Greg and Joanne Starkman, the couple decided to create their own line after realizing the amount of toxins present in hair products available in the market. Soon, Innersense was born and has since then been setting the bar for the best haircare. 

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