The importance of an affiliate program to small businesses

I’m sure you’ve heard the saying, “One head is good, two is better”. Well this is the basic principle of affiliate marketing.

You marketing your website for yourself is great. But if you have 10 people marketing for you, that is much better.

This is how affiliate marketing benefits you, the small business owner.

Let’s say you spend all your time marketing, you don’t have time to create your product. Or to manage the paperwork, get to the mail box or follow up on the emails.

When you create an affiliate program, you create free time. You are rewarding others through a percentage of the sale to promote your products for you.

This is a win-win situation. If the affiliate doesn’t generate a sale, they don’t make any commission. But the harder they work for you – the more commissions the affiliate is able to make.

Affiliate marketing is a fantastic business model. You create a partnership with another website or blog to expand your marketing reach that you may not have had on your own!

For more info on starting your own, or promoting an affiliate program, check out

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