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How do you feel about doing product reviews for free/without keeping the product?

I've been having an interesting conversation about what bloggers are willing to do and wanted to see what others think. You can read more here: http://mummybloggersblog.com/pr-monetisation/5-reasons-doing-produc...

Looking forward to your thoughts.

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Permalink Reply by Lara Morris Atarr on March 8, 2011 at 7:26pm

- Legitimate reviewers/journalists do not get paid by the companies who produce the products they are reviewing.
- Reviewers may be invited to events, wined, dined and of course given samples to review, but to professionals these “perks” quickly become routine and don’t interfere or influence legitimate reviews
- Reviews are content, not a revenue stream
- When you create content you can grow readers and sell ads. Ad sales are a revenue stream
- If you are an expert you can be paid to consult with a company, that is not the same as a review
- Mommy bloggers have a bad reputation and induce eye-rolling (even by the companies who work with them) because of many have an unsophisticated and unprofessional attitude toward “reviews”