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Steps to Blog Stardom: How to Become an A-List Mom Blogger

By Jennifer James

If you are reading this article chances are it is because you want to become an A-list mom blogger, so let’s get right to the point, shall we? If you are going to become an A-List mom blogger there are simple steps you need to take in order to realize your dream. It’s not going to be easy, but it is doable if you put your mind to it.

Attitude: To be good at anything in life you have to have the right attitude. In order to become an A-list mom blogger you must be willing to work hard, create lasting relationships with fellow bloggers, corporations and PR people, and be loyal and committed to your audience. Period.

Your Blog’s Design: If you do not know how to design a blog, then I recommend that you hire a designer to do it for you. First impressions do count and it’s no different when it comes to blogs. If you want to be a well-known, highly regarded mom blogger your blog needs to be attractive and easy to use. It should also be very organized with simple navigation. Surprisingly, blog designers typically charge very reasonable prices so this is a definite cost that will reward you in the future.

Advertise: Starting out with a brand-new blog or trying to up its popularity can be difficult, so you may want to consider advertising on other mom blogs or sites in order to gain extra traffic and achieve brand awareness. Keep in mind that click through rates are generally low in banner ad campaigns so if you do advertise don’t expect to see your traffic stats spike greatly. Advertising, however, is a great way to get your blog in front of other moms, so be sure to use ad campaigns more for brand awareness than trying to double your traffic.

Syndicate: Syndicating you work on other blogs or on major media properties is going to help you tremendously when it comes to name recognition and your blog’s popularity. Writing regularly for group blogs or cross-posting your posts helps to get your name out there in the blogosphere. And getting your work syndicated on major news sites is also a huge plus. Here's how to do it: If your blog is at least six months old apply for membership in Blogburst. As a member of Blogburst your posts, when approved by editors, are syndicated on sites such as and Bylines like this look fantastic on any “About” page. Visit for more information.

Join the Proper Circles: In the blogging world, as in other professions, becoming an A-list blogger is all about who you know. That’s why it is important to network in person as much as possible. Conferences such as Blogher are vital to a mom blogger’s success because talking face-to-face with others still goes a long way in making memorable impressions on people, even in this largely digital world in which we live. If you didn’t make it to the big conference in San Francisco, there are several Reach Out tour locations you can attend this coming fall. Here's a quick tip: Make sure to get business cards made that show your real name, blog URL, web site address (if any), email address, and Twitter URL.

It is also important to join mom blogger product review panels such as Team Mom, Mom Select, Mom Central, Parent Reviewers, Parent Bloggers Network and Mother Talk. Not only will you receive great products to review, you also may be chosen to go to all-expense paid corporate meetings or attend celebrity blogging events. When these companies offer you products for review, make sure to complete them on time and put extra effort into writing stellar, honest, and compelling reviews of the products. Corporations typically hire these companies to connect them to influential mom bloggers and if you have been reliable in the past you will be at the top on their list when great opportunities arise.

Also, here's a little-known trick to get PR companies to contact you directly. Be warned, however. If you don't think you can handle the volume of PR pitches don't sign up. Enter your blog into the Cision database and if approved, they will add you to their growing list of mom blogger media clients. My blogs and sites have been media clients for years and I have worked with wonderful PR companies as a result. In fact, Cision has written a white paper on how to work with mom bloggers for PR professionals, so they have a vested interest in working with you as a client, especially if you have a great blog.

Consistency and Great Writing: Even if you utilize each of the aforementioned tips you still will not be an A-list mom blogger if you do not update your blog on a consistent basis and if your writing is atrocious. The backbone of any good blog is always going to be good writing so make certain that you spend a great deal of time spell checking and ensuring that your grammar is up to snuff.

Do you have tips to becoming an A-List blogger? Share them in the comments section.



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Comment by Mayra Calvani on October 17, 2010 at 1:01pm
Wow, wonderful and informative post. Thanks!
Comment by Julie (Kay) McCollam on January 31, 2010 at 1:19am
Thanks so much for the tips! I'll be checking these sites out! =)
Comment by Cheri Elmore on December 27, 2009 at 3:23am
Thank-You so much for taking the time to write all of these Blogging articles. This one is especially helpful for helping us to get into paid Blogging. I hope to do this. How long should I have my Blog up and running before I can expect to be on the reviews list for various places? Not looking for a verboten answer but an idea. Thx again!
Comment by Jen on December 15, 2009 at 12:37am
Ok, I wanted to keep a low profile here and not post a comment, but this article is excellent- even if you don't want to be a full-blow blog-star :)
Comment by Stephanie on October 8, 2009 at 10:27pm
Wonderful points, Jennifer. You always provide such high-quality content.

This part of your article particularly struck me: "In order to become an A-list mom blogger you must be willing to work hard, create lasting relationships with fellow bloggers, corporations and PR people, and be loyal and committed to your audience. Period." --- I'll add an exclamation to that! :)
Comment by Stacie in Atlanta on September 16, 2009 at 4:24pm
What a great article. Thanks for the information!!

How often does Parent Reviewers open up?
Comment by lvlc @ FromMomToMom on June 8, 2009 at 1:55pm
About the grammar thing... :( My first language is not English, but I blog in it because it makes me more comfortable doing it this way rather than in Spanish (I know... doesn't make sense to you)(but I live in Colorado, and my son's first language is English). Sometimes I worry if my readers get uncomfortable with my writing. Sometimes I want to express something in English and it doesn't come right. I think, "they might laugh" or "they might leave" What do you think?
Comment by Mya James on May 28, 2009 at 3:01pm
After reading this article I went to sleep dreaming about blogging. I am so excited, I can barely stand it!
Comment by Mya James on May 28, 2009 at 3:00pm
After reading the article I went to sleep dreaming about blogging. I am SO excited, I can barely stand it!
Comment by Heather on December 28, 2008 at 10:51pm
This is a great article and just what I was looking for! Thanks for the tips!
Comment by Lisa on August 27, 2008 at 5:01pm
Comment by Trisha on August 19, 2008 at 1:48pm
Thank you so much for the article! It's a great place to get all the info on how to have a great blog! I can really use this info as a new blogger!
Comment by Lisa@blessedwithgrace on August 16, 2008 at 7:39pm
Great article. Thanks for the info. I did not know about those links. EXCELLENT.
Comment by Mom Bloggers Club on August 16, 2008 at 6:52pm
I'm glad everyone liked the list :D
Comment by Laura on August 12, 2008 at 6:17pm
This list was more specific and professional than many of the other blogging success lists. Thanks. I'll check out those links.
Comment by Sue on August 12, 2008 at 5:21pm
LMAO- Just got my rejection email from BlogBurst- something about "quality" and "content". So I sent them an email back that even tho we didn't work out, I would luv them 4 ever.
Comment by Penelope on August 12, 2008 at 1:28pm
This is such a great help to me. It is exactly the information I have been looking for. Thank you!
Comment by Joy on August 11, 2008 at 7:47pm
oooh some new links. Must check them out! Thank you!
Comment by jennydecki on August 10, 2008 at 3:09pm
Thanks for writing a great, info-packed article! There were a few links in here I was completely unaware of, and that got me really excited.
Comment by Maricris on August 7, 2008 at 9:12pm
This is definitely informative especially when you're just starting out as a new blogger. Blogging is easy but putting all the stuffs together to make it work is the hardest!

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